Licensing Art and Design: A Professional's Guide to Licensing and Royalty Agreements Coverage includes: copyright, patent and trademark law; licensing agreements; maximizing royalties; negotiation checklists; model agreements; finding manufacturers; and licensing in cyberspace. We of
Open Library Books
| Title | : | Licensing Art and Design: A Professional's Guide to Licensing and Royalty Agreements |
| Author | : | |
| Rating | : | 4.63 (948 Votes) |
| Asin | : | 1880559277 |
| Format Type | : | Paperback |
| Number of Pages | : | 128 Pages |
| Publish Date | : | 1995-05-01 |
| Genre | : |
This text shows the designer, illustrator, photographer or fine artist how to increase income by licensing creative images. Coverage includes: copyright, patent and trademark law; licensing agreements; maximizing royalties; negotiation checklists; model agreements; finding manufacturers; and licensing in cyberspace.Allworth Press, an imprint of Skyhorse Publishing, publishes a broad range of books on the visual and performing arts, with emphasis on the business of art. Our titles cover subjects such as graphic design, theater, branding, fine art, photography, interior design, writing, acting, film, how to start careers, business and legal forms, business practices, and more. While we don't aspire to publish a New York Times bestseller or a national bestseller, we are deeply committed to quality books that help creative professionals succeed and thrive. We often publish in areas overlooked by other publishers and welcome the author whose expertise can help our audience of readers
Editorial : A handy little reference work for a burgeoning, relatively new business: the creation of licenced products -- Photo District News
For those looking to negotiate their way around the $66 billion dollar merchandising market, Licensing Art & Design is a definitive map. It points out the pitfalls and offers sound advice to achieve success. It's one of the best-selling titles on the Graphic Artists Guild Bookshelf -- Paul Basista, Executive Director, Graphic Artists Guild
Leland, an attorney experienced in representing graphic artists, provides plentiful information on how designers, illustrators, and fine artists can increase their income by licensing their creative work -- Publish
It could probably be updated, like a previous reviewer stated, but it is still very helpful when determining royalty rates. I would like to see a follow up to this book for advanced licensors!. There aren't many books out there for licensing art, or licensing, period. I am an art licensing agent, and I use this book, along with a few other references, on a regular basis. Leland? We need you!. Despite a boom in licensing and totally new markets exploding for licensed artwork and design (especially with opportunities for American and European artists, designers and industrial designers now working directly with Chinese manufacturers), this old tome is unfortunately still one of the better books available for the creative/businessperson. It is good for an artist just starting to license, as it's easy to follow and is a great introduction into licensing art.. This is one of three books I use as a reference when negotiating licensing agreements for the artists I represent. It's very basic,
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