| Title | : | Henry and Edsel: The Creation of the Ford Empire |
| Author | : | |
| Rating | : | 4.59 (672 Votes) |
| Asin | : | 0471234877 |
| Format Type | : | Hardcover |
| Number of Pages | : | 320 Pages |
| Publish Date | : | 2003-07-03 |
| Genre | : |
The epic struggle between a father and son and the building of a worldwide business empire
In this retelling of the story of the rise of Ford Motors, journalist Richard Bak offers a daring new perspective on the human drama that helped shape one of the world's great business empires. No dry corporate history, Henry and Edsel focuses on the epic battle of wills between the unyielding Henry Ford, his gifted son Edsel, and his "second son," the brutal and insidious Harry Bennet who rose from barroom brawler to become Henry's heir apparent. Bak dispels the common misperception of Edsel Ford as a weak and ineffectual manager, and explains that it was in fact Edsel's level-headedness and imaginative business solutions and that allowed the company to survive the many challenges to its survival in the first half of the twentieth century. Timed to coincide with the 100th anniversary celebration of Ford Motor Company, Henry and Edsel is sure to be warmly received by history buffs and busin
Editorial : From Publishers Weekly Bak (Detroit Across Three Centuries) gives new life to the well-known story of industrialist Henry Ford (1863-1947) and his rise from Michigan farm boy to the powerful head of an automobile manufacturing company. Deeply interested in anything mechanical, Ford left the family farm to become a machinist's apprentice, an engineer, a race-car builder and, in 1903, founded the Ford Motor Company. In 1908, the company produced the Model T, a simply designed car for the average family that was wildly successful and made Ford a millionaire. Responsible for implementing the assembly line in the mass production of cars, Ford also initially provided his workers with a living wage. In this engrossing history, the author traces the power grabs at Ford Motor, focusing particularly on the relationship between Ford and his only son, Edsel, both of whom spring to life here. Although Ford initially planned to have Edsel take over the company, he relied on the advice of Henry Benne
It is good for an artist just starting to license, as it's easy to follow and is a great introduction into licensing art.. An investigation into American industrial civilization and education, and the repercussions thereof. Born with heart defects and pneumonia, Mr. I love Dominic Carter!. Leland? We need you!. The note did not mention anything about enlightenment; but K stated to me: "It may have been a projection from your own mind". This would be a monumental achievement for anyone; it is absolutely amazing for someone who grew up poor and abused in The Bronx.. Carter has found the courage to admit that "talking about issues that shame you is like giving CPR to your soul."
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